Field + Fire Women’s Collective
From Audience to Organized Community
Naomi Grevemberg had already built a trusted brand and engaged audience but needed a dedicated community platform to support deeper connection. Liaison led the Circle platform setup and implementation, turning her vision into a clear member experience. We built the community structure, onboarding course, member journey, resource areas, and branded spaces, resulting in a fully configured platform ready for launch and long-term growth.
PMRT INCH Online Community
PMRT needed a structured, branded, and welcoming home for the INCH Community. In partnership with CMJ Group, Liaison supported the platform’s backend setup and launch, then focused on creating a clear member experience through custom profiles and personalized navigation for different member groups.
The result was a fully configured community platform where members can quickly understand where they are, who the space serves, and where to go next. PMRT now has an intentional community built to support connection and future growth.
From No Platform to a Clear Member Experience
Community Consultants Collective
As a board member and Member Experience & Engagement Lead for the Community Consultants Collective, I led the National Community Managers Day project from ideation through execution. I developed the programming, coordinated speakers, organized activities, and guided the campaign launch. The project generated 40 new followers in one week and increased social media views by 1,842.5%, significantly expanding the Collective’s visibility and reach.
Turning an Industry Event Into Measurable Growth
Community Consultants Collective
As a board member and Member Experience & Engagement Lead for the Community Consultants Collective, I use member feedback to guide monthly programming. Across 11 topic polls, members participated 84 times and made 102 topic selections. These insights helped shape sessions around the challenges members cared about most, including pricing, client management, career growth, and AI. This created a more member-led experience and ensured programming remained useful and relevant.
Turning Member Feedback Into Relevant Programming
I highly recommend Will Allen for his outstanding contributions as a board member of the Community Consultants Collective. Will consistently brings fresh perspectives and creates valuable programs for our team. He reliably leads our monthly Pricing & Packaging special interest group, and he recently planned and executed our entire Community Managers Appreciation Day celebration. Will is a standout talent in the community profession, and any organization would benefit from his initiative.
Todd Nilson, President
Community Consultant Collective
Association of American Medical Colleges
I joined the AAMC Communities Network team in 2023, helping to run and lead the engagement strategy for a 6,000+-member professional network. By the end of that year, 64% of members were engaging weekly or more often, with daily and weekly interaction becoming the norm rather than the exception. That kind of engagement doesn't happen passively. It happens when a team stays close to the community and keeps giving members a reason to come back."
We Gave Members a Reason to Show Up Every Week.
His dedication to the AAMC Virtual Communities Network was evident in his trustworthy nature and his ability to keep our online community engaged and running smoothly.
Stephanie Weiner, MA
Association of American Medical Colleges (AAMC)
Association of American Medical Colleges
Comfort is what turns a member into an active participant. Through the Member Spotlight program, I made a point of highlighting real members and their work regularly, giving people a reason to feel seen, not just counted. In the 2023 member survey, 85% of members said they felt comfortable engaging with others, 80% felt comfortable replying to posts, and 79% felt comfortable sharing their own. That level of comfort doesn't happen by accident. It's built, one spotlight and one welcome at a time.
Most Members Stay Quiet Unless Someone Makes Room for Them.
Association of American Medical Colleges
Simplifying the Launch of a New Member Program
As part of the AAMC community team, I supported the planning and implementation of a new Mentor Match Program for more than 6,000 members. I worked alongside internal staff, technical teams, and marketing partners to develop a clear enrollment process, organized member journey, and coordinated launch communications. This work supported the community’s broader performance, including an A rating for member reach, a B for member activity, and a B− for content value and engagement.
"He was tasked with overseeing the roll out and management of the mentor match and has really taken ownership of that space in his time here. He has also been thoughtful in our onboarding of new members and orientation, helping to create our 101 and 201 calls and automation, and outreach messaging."
Penny Schnarrs, Director of Community Relations and Strategy
Association of American Medical Colleges (AAMC)
Connect
Let's build your community with trust.
Questions? Email us!
© 2025. All rights reserved.